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Greta Gerwig’s ‘Barbie’ Triumph: First Female-Directed Billion-Dollar Global Box Office Success

Warner Bros. Pictures' 'Barbie' breaks records, grossing over a billion dollars globally. Discover how Greta Gerwig makes history as the first solo female director to achieve this milestone.

The world of cinema has been painted pink as Warner Bros. Pictures’ “Barbie” speeds past the billion-dollar box office threshold. Just 17 days after release in North America and most international markets, this pop culture phenomenon has amassed a staggering $1.0315 billion worldwide. Of this, $459.4 million came from domestic theaters, with $572.1 million garnered overseas.

Greta Gerwig: A Pioneer in Cinema

‘Barbie’ also solidifies Greta Gerwig’s place in the annals of film history. With this monumental success, she becomes the first woman to cross the billion-dollar benchmark as a solo director. This milestone announcement was shared by Jeff Goldstein, President of Domestic Distribution, and Andrew Cripps, President of International Distribution, for Warner Bros. Pictures.

The public can glimpse the magic behind the scenes in a featurette titled, “Greta’s Vision” for “Barbie”. Watch the “Greta’s Vision” for Barbie in this featurette:

‘Barbie’ Shattering Expectations

In their statement, Goldstein and Cripps confessed that ‘Barbie’s’ unprecedented performance left them at a loss for words. In their words, the movie has blown “as distribution chiefs, we’re not often rendered speechless by a film’s performance, but Barbillion has blown even our most optimistic predictions out of the water. This is a watershed moment for ‘Barbie,’ and no one but Greta Gerwig could have brought this cross-generational icon and her world to life in such a funny, emotional and entertaining story, one that is resonating with all four quadrants of moviegoers and literally turning the entire world pink. Long lines and repeat viewings prove that movies are back in a big, big way, and we look forward to seeing just how far ‘Barbie’ can go in the real world.”

They hailed the success as a “watershed moment” for ‘Barbie,’ attributing its global resonance to Gerwig’s unique storytelling ability. 


A Billion-Dollar Vision

Echoing this sentiment, Michael De Luca and Pam Abdy, Co-Chairs & CEOs of Warner Bros. Motion Picture Group, cited the exceptional teamwork that led to the movie’s overwhelming success. They highlighted Gerwig’s exceptional contribution, stating “A massive achievement like this is possible when you have an incredible filmmaking team, with cast and crew coming together to create a truly special moviegoing experience. Along with our partners at Mattel, and with the support of the entire Warner Bros. Discovery family, we are thrilled that audiences the world over are embracing the ‘Barbie’ movie in such a profound way. With ‘Barbie’ becoming the biggest film at the summer box office, Greta now joins an elite group of writer/directors whose singular vision has generated $1 billion at the global box office, a milestone that is testament to her brilliance and to her commitment to deliver a movie that Barbie fans of every age want to see on the big screen.”

‘Barbie’: A Record-Breaking Phenomenon

Since its highly-anticipated debut, ‘Barbie’ has not only met but surpassed every studio benchmark, setting all-time daily, weekly, and weekend records. It holds the distinction of being the fastest film to reach $400 million domestically and $500 million internationally.

‘Barbie’ continues to bring joy to audiences, showing exclusively in cinemas worldwide. In the Philippines, ‘Barbie’ is distributed by Warner Bros. Pictures, a Warner Bros. Discovery company.

Now showing in Philippine cinemas, “Barbie” is distributed by Warner Bros. Pictures, a Warner Bros. Discovery company.

Join the global conversation about ‘Barbie’s’ historic success using the hashtags  #Barbie #BarbieTheMovie

Photo & Video Credit: Warner Bros. Pictures

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