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Y.O.U Beauty Together With Mr. Tadahiro Shimada Developed A Skincare Series That Is Oily And Sensitive Skin Friendly

The beauty of Asian skin is as diverse as the continent itself. Genetics and climate play a huge role in how the skin behaves and responds. Only by understanding these factors can beauty brands understand the importance of tailor-fitting and formulating products that address the unique requirements of Asian skin.

FromĀ theĀ humidĀ tropicalĀ regionsĀ ofĀ SoutheastĀ AsiaĀ toĀ theĀ cold,Ā dryĀ climateĀ ofĀ NortheastĀ Asia,Ā the wide expanse of theAsian continent is home to more than half of the worldā€™s populationā€“ bringing with them incredible beauty and diversity.

For international beauty brand, Y.O.U Beauty, taking care of Asian skin by formulating products tailored and suited for the various needs has been its goal from day one. This is why, together with renowned Japanese cosmeticresearch and development expert and former R&D Director of Shiseido Global Tadahiro Shimada, Y.O.U Beauty created the Radiance Glowā€“a skincare series for those with oily, combination and sensitive skin.

ā€œThe Radiance Glow series are products we developed for people with oily, combination, and sensitive skin todeliver a gentle-yet-effective brightening solution and help them achieve that healthy glass skin,ā€ said Mike Cabbo, Y.O.U Beauty Brand Manager for the Philippines. ā€œAt

Y.O.U Beauty, we believe in providing effective and accessible beauty products that will allow ourĀ customersĀ toĀ beasĀ beautifulĀ asĀ theyĀ feel.Ā WeĀ areĀ honoredĀ toĀ haveĀ workedĀ withĀ Mr.Ā Shimada forĀ ourĀ newĀ productĀ lineĀ asĀ hisĀ decades-longĀ expertiseĀ andĀ knowledgeĀ aboutĀ AsianĀ skincareĀ and beauty allowed us to create the Radiance Glow series.ā€

Made for the Sensitive Skin

Y.O.UĀ Beautyā€™sĀ RadianceĀ GlowĀ lineĀ wasĀ formulatedĀ inĀ JapanĀ andĀ involvesĀ fiveĀ productsĀ thatĀ will get you that healthy glass skin glow in as early as 10 Days.

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ā€œAsian skin is more prone to sensitivity due to a thinner stratum corneumā€“making it easily irritated due to harshchemical ingredients in skincare,ā€ Mike explained. ā€œOily, combination, and sensitive skin are common skin types inAsia, and its diverse weather conditions, as well as genetics, contribute to how our skin behaves and interacts with the ingredients we put on our face. This is why itā€™s vital for any beauty and personal care players to understandAsian skin conditions and formulate products that will address these concerns.ā€

Every product in the Radiance Glow line is formulated with the new Mizu Glow Technology whichĀ allowsĀ forĀ mildĀ andhigh-efficiencyĀ skinĀ brightening.Ā ItĀ containsĀ SakuraĀ extractĀ whichĀ helps reduceĀ melaninĀ productionĀ forĀ aĀ lightercomplexionĀ whileĀ promotingĀ softerĀ &Ā smootherĀ skin,Ā 99% pure Niacinamide that minimize pores and C-three Complex that is 7x more brightening than 10% Vitamin C.

Steps for getting that Radiant Glow

Ready for that radiant glow? Hereā€™s how Y.O.U Beautyā€™s Radiance Glow line can help you achieve your beauty goals:

Cleanse

AĀ great skincare routine starts with a clean face. Use the gentle-yet-powerful Radiance Glow Purifying Facial Foam (P299) to effectively cleanse and brighten your complexion without strippingĀ yourĀ skinĀ barrier.Ā TheĀ facialĀ foamcontainsĀ AminoĀ AcidsĀ toĀ maintainĀ skinĀ moistureĀ and reduce that skin-tightening feeling after cleansing.

Prep

PrepĀ yourĀ skinĀ toĀ ensureĀ thatĀ theĀ productsĀ willĀ reachĀ theirĀ maximumĀ effectivityĀ withĀ theĀ Radiance Glow Toner Essence (P329). Itā€™s supercharged with C-three Complex, Niacinamide, Sakura Extract, and Panthenol to help brighten the complexion and retain moisture for visibly plumperĀ andĀ glowingĀ skin.Ā Plus,Ā itā€™sĀ lightweightĀ andĀ doesĀ notleaveĀ yourĀ skinĀ feelingĀ sticky.

Boost

Take that step towards glowing glass skin with the Radiance Glow Illuminating Serum (P499). Formulated with multiple brightening actives including C-three Complex, Niacinamide, and Sakura Extract, this lightweight serum reduces skin dullness for healthy glowing skin. It also containsĀ BisabololĀ toĀ helpĀ calmĀ theĀ skinĀ andĀ strengthenĀ theskinĀ barrierĀ whichĀ isĀ greatĀ forĀ those days when your skin is breaking out or is being extra sensitive.

Protect + Repair

Lock in all the goodness with the Radiance GlowĀ Advanced Day Cream (P469) and the Radiance GlowĀ Active Night Gel (P469). Protect your skin from harmful UV rays with the Radiance GlowĀ Advanced Day Cream, a lightweight, non-greasy cream equipped with sunscreen agents and enriched with C-three Complex, Niacinamide, Sakura Extract, and BisabololĀ toĀ effectivelyĀ brightenĀ andĀ calmĀ skinĀ soĀ youĀ canĀ getĀ thatĀ healthy,Ā glowingĀ complexion.

EndĀ yourĀ dayĀ withĀ theĀ RadianceĀ GlowĀ ActiveĀ NightĀ GelĀ thatā€™sĀ infusedĀ withĀ lavenderĀ forĀ thatĀ extra relaxing effect. It also contains C-three Complex, Niacinamide, Sakura Extract, and Panthenol so you wake up with radiant and supple skin in the morning.

The key to getting that radiant, glowing skin lies in ensuring that youā€™re using the product suited for your skin type and needs. The Radiance Glow Series is available in YOU Beauty official Lazada, Shopee, and TikTok Shop or visitselect Watsons, SM Beauty, Robinsons Department Stores, Gaisano Capital Group, Prince Retail Group, KCC, Mart One and The Landmark. Be in the loop and learn about the newest product offerings and deals by following @youbeauty_ph on Instagram and TikTok, and youbeautyph on Facebook.

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