‘Philippine Ads, G KNB?’ Gears Up for 18th Ad Congress

Alam1D, one of the 4^th year sections of Bachelor in Advertising and Public Relations from Polytechnic University of the Philippines – Manila, will hold the Philippine Ads, G KNB? for PUP’s 18^th Ad Congress on February 4, 2022, via Facebook Live.

With “Philippine Ads, G KNB? Get to Know the Newest Blueprint in Digital Advertising” as its full title, the webinar comes with three segments that center on digital advertising;

First is “Let’s G! A Guide to the Concepts of Digital Ad” will discuss the basics of digital advertising. “The Game Plan: Winning strategies of Social Media and Content Marketing ” is the next segment concentrating on guides for social media and content marketing. Finally, “One-on-AD: The final Search for the Concepts of Digital Ad” pinpoints on SEO, SEM and Google Display Ads.

“Digital Advertising is the fastest-growing and most active marketing technique used today. To help our co-advertising practitioners or students, our seminar will introduce and guide them to the new levels of digital advertising in the modern world.” Alam1D’s project head, Jaizeen Ynot, said

A sterling lineup of speakers are composed by Amir Tohid, a co-founder and managing partner of Analytics Effect, a digital marketing and analytics consultancy. Juliana Carisle Matias an award-winning digital marketing specialist and founder of Reverse Marketing. Lastly, Ms. Ayvee Callao is an AB Communication graduate and now a full-time and freelance SEO Professional.

Watch the livestream and be part of the event on February 4, 2022, 10:00 AM to 12:00 NN, at the Philippine Ads, G KNB? and ADTV Facebook pages.

Ad Congress is an annual event organized by the Department of Advertising and Public Relations mainly by the sections of 4^th year students, focusing on providing diverse learning opportunities by organizing seminars concerning the advertising and PR industry. With this year’s theme of Philippine Television, it is called “ADTV: Your Source for the Latest News and Trends in Advertising”, with various webinars taking inspiration from tv shows and programs.