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UNIQLO x KAWS: A Revolutionary Artistic Blend – Book & Apparel Debut on September 8

Experience the confluence of fashion & art: Step into UNIQLO’s exclusive KAWS collaboration with must-have apparel and a captivating art book.

UNIQLO and the iconic contemporary artist, KAWS, are set to launch a remarkable UT T-Shirt collection along with the ultimate KAWS art book. Both these masterpieces, resulting from a partnership with the elite global book publisher Phaidon, are ready to take the stage on September 8th. You can grab these limited-edition treasures from UNIQLO stores worldwide and

Immerse Yourself in the KAWS Universe with UNIQLO

Every piece in the exclusive UNIQLO x KAWS collection mirrors the unique artistic flair of KAWS. From the signature COMPANION and vibrant pink BFF characters to the emblematic XX motif, each design is meticulously crafted, capturing the essence of the artist’s genius. Furthermore, the cover art of the much-anticipated art book enriches the apparel line. Available in sizes for both adults (unisex) and kids, this collection ensures that KAWS enthusiasts of all ages can fully experience and represent the world of the artist.

But the excitement doesn’t end at the apparel. As a nod to this monumental collaboration, UNIQLO is set to pamper customers with a selection of limited-edition gifts accompanying the art book and UT collection purchases. Highlighting the global impact of this partnership, numerous UNIQLO flagship stores worldwide will don captivating storefronts, all adorned with KAWS’ iconic characters. This visual treat symbolizes the harmonious fusion of fashion and art in this groundbreaking collaboration.

“I’m pleased to be exclusively launching my new Phaidon Contemporary Artist Series book with my long time partner Uniqlo. To celebrate the occasion, I designed a small capsule collection of T-shirts and sweatshirts that will be available for a limited time. I hope you enjoy the collection!” expressed KAWS, professionally known as Brian Donnelly.

KAWS: Beyond The Canvas

For over twenty years, KAWS, real name Brian Donnelly, has seamlessly blended humor, irreverence, and sharp commentary, creating art that resonates far beyond traditional spaces. With multiple collaborations under his belt, KAWS notably contributed to UNIQLO’s 2022 “PEACE FOR ALL” initiative, which gained global applause.


Your Quick Guide to the Collaboration

  • Launch: September 8, Friday
  • Available at: UNIQLO outlets across the Philippines and (Kids’ collection is available at select stores and online.)
  • Pricing:
    • Adult T-shirts: Php 790
    • Adult Sweatshirts: Php 1,490
    • Kids’ T-shirts: Php 590
    • Kids’ Sweatshirts: Php 990
    • KAWS Art Book: Php 3,490
  • Special Site: Click here to explore

KAWS Art Book: A Collector’s Dream

This Phaidon published art book stands as the epitome of modern art documentation. It’s a priceless addition to Phaidon’s celebrated Contemporary Artist Series – a series known for amplifying the voices of today’s artists.

Customers simultaneously buying the art book from this collaboration collection will receive a free shoulder bag, while stocks last. The bag features the book’s cover on the front and KAWS’ iconic XX motif embroidered on the back.

Exclusive Gifts:

  • Purchase the art book to get a chic shoulder bag featuring KAWS’ art. (While stocks last, T&C apply)
  • Shoulder bag gift limited to one per person buying an art book. 
  • Buy two or more items from the collection and secure a unique sticker.
  • General sales of art book scheduled to start on Friday, September 22. Check website of publisher Phaidon Press for details.
  • For every purchase of two (2) or more items from the KAWS UT Collection (including the art book) customers will receive a special sticker as a gift.
  • At stores, UNIQLO will offer one free gift sticker for every purchase of two (2) items from this collection. There will be three sticker designs, from which UNIQLO will select randomly. 

Around The World with KAWS

UNIQLO is celebrating this collaboration by draping its flagship stores with KAWS’ iconic designs. Last August 25, UNIQLO’s Ginza store was wrapped with a special KAWS design. More stores in global capitals, including New York and Singapore, are set to follow.

A special treat awaits in Manila! The UNIQLO Manila Global Flagship Store is prepping an exclusive display for the UT collection this September.

The apparel collection showcases KAWS’ renowned COMPANION and BFF designs, alongside his iconic XX motif. Available for both adults and kids, it’s a chance for all to immerse in KAWS’ world. To top it off, limited edition gifts await lucky customers.

Embrace this artistic synergy between UNIQLO and KAWS, blending fashion with contemporary art in a way never seen before!

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