One of the world’s best-selling Lipsticks just got an Ultra Upgrade

Think you know Avon? Think again. Here’s everything you need to know about the new collection.

Avon, the number 1 makeup brand in the Philippines, just upgraded their best-selling lipstick to make it not just extra, but oh so Ultra!

Avon Lipstick
The new Avon Ultra Lipstick collection, in 26 shades of Matte and Creamy finishes

Avon Lipsticks are solid beauty favorites, with one piece sold every second globally. The new collection comes in two fantastic finishes: Ultra Matte and Ultra Creamy, and is now available in 26 bold shades that can match every mood, occasion, or style.

Avon Ultra Pia
Miss Universe 2015 and Avon Ambassador Pia Wurtzbach

Each Ultra lipstick is formulated with nourishing ingredients infused with an exclusive and luxurious blend of Avocado Oil, Sesame Oil, and Vitamin E to keep lips plump and moisturized while retaining an ultra-rich color payoff. With new bullet shape and precision tip, any kween can swipe with no mess and less drama. It comes with SPF 15 and a mocha crème aroma, making every swipe truly a royal experience.

Avon Kweens Brigiding and Vinas Deluxe
Celebrity drag queens and The Kween’s Ball performers Brigiding and Viñas Deluxe

Don’t throw shade, kweens! Wear it loud and proud because the Avon Ultra Lipstick Collection brings #TheUltraEffect—a contagious confidence that spreads from one to another. From pageant types to drag, the Avon Ultra Lipstick Collection is made for every kind of kween.

Avon Andrea Beldua and The Kweens Ball host Jaz Reyes
Photographer Andrea Beldua and The Kween’s Ball host Jaz Reyes
Avon Renz Pangilinan and
Celebrity Hairstylist Renz Pangilinan and Content Creator Kayesha Chua

The new Ultra Collection was launched last November 17 at The Kween’s Ball: Experience #TheUltraEffect with Avon held at the Nokal at Makati Cinema Square. 

Avon Avon Ambassador Pia Wurtzbach joins the ball
Miss Universe 2015 and Avon Ambassador Pia Wurtzbach joins the ball

“Every time I put on the Avon Ultra collection, I feel like I have a crown over my head anywhere I go. The feeling is fantastic, and I honestly can’t help but share it with everyone else – that’s #TheUltraEffect!” says Ms. Universe 2015 and Avon Ambassador Pia Wurtzbach, who headlined the event and shared what she liked about the collection.

Pia’s return to Avon is a full-circle moment for the beauty queen, who started as a brochure model when she was 11 years old. “Who would’ve thought that some years later I’ll be back with Avon endorsing their makeup? Eleven-year-old me would be gagged for sure,” exclaims Pia. 

Avon GM and MD Razvan Diratian
Avon Philippines General Manager and Managing Director for Asia Pacific Razvan Diratian welcomes the crowd

General Manager for Avon Philippines and Managing Director for Avon Asia Pacific Razvan Diratian alsoshared during the event that the brand will always stand for every woman because every queen deserves to feel beautiful. “With Avon, you can be confident enough to be in the spotlight and share it with other queens.We want you to appreciate the queen that you are, celebrate each other, and inspire each other with your confidence.”

Follow Avon Philippines on Facebook and Instagram for more updates and shop the new Ultra Lipstick Collection and other favorite Avon products at or contact your local Avon representative.  


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