Main Page | Articles | Gallery | Promo

Articles

Esprit timewear once again defines the signs of the times

Delight in the new year. You will be perfectly in "en vogue" with the new models of Esprit's Spring / Summer timewear collection 2010. For women, designs running from classic-filigree to stylish-glamorous are the full in trend, while the men's range comes with big chunky cases, minimal to playful dials and wide case openings. . The successful Houston line is also getting some new additions: Contemporary designs, colorful baguette stones and stitching in steel will further ensure success.

The strong segmentation of the previous season will be continued in the new collection, in combination with a wide selection of color and material variations for each family and a great range of styles.

New is a return to traditional values, which can be seen in our classic and timeless models – a trend that can be observed more generally across the whole watch market. In light of this, the Essentials segment is being further expanded, while the Glamour and Trend segments will have a slightly more conservative look.

The new collection will thus meet the market requirements with fashionable leeway, leaving nothing to be desired. There is a new, exciting mix of materials, colors and technical details. At times elegant, occasionally eccentric, styles for those who are enamored of technology, or sports – the new Esprit timewear collection presents watches that effortlessly and perfectly match every wearer's personality.

Esprit timewear: Ladies
From elegant to sporty, the new ladies collection from Esprit timewear offers the perfect watch for every occasion. In line with the global motto of Esprit brand these new models offer outstanding quality for an excellent price.

The product range of Esprit timewear Ladies collection can be grouped into the following segments:

Essential holds filigree designs with open or closed links and subtle zirconia settings. These also include classic, rectangular cases, dials with fine structures and square-cut zirconia.

Glamour offers a wonderful selection of large and small round cases set with round or rectangular-cut zirconia stones. Their summery colors and multifunctional mechanisms bring excitement with every glimpse on the watch.

Trends / Innovation – Due to the highly successful Esprit jewel charms collection the spring summer 2010 season brings once again a suitable charms watch with fixed or interchangeable cases. New in this line is a watch with diamond-cut crystal whose design matches a family of fashionable rings and necklaces from the Esprit jewel collection.

Signature has more variations than ever. The designs run from ostentatious to subtle, the cases can be wide or small but always very feminine. And each and every wearer can proudly show her loyalty to the Esprit brand with the emblazoned "E" logo.

Sport offers watches for sporty women who do not wish to eschew elegance. The spectrum of this segment runs from digital to multifunctional movements. And they remain eye-catchers not least because of the square-cut zirconia and striking patterns on the dial.

Esprit timewear: Gents
"Think big" – the new men's watches from Esprit timewear present an impressive size and initiate a worldwide trend with their striking diameter The details of the various product families are quite remarkable:

Essential offers retro models with magnifying crystal and TV-shaped case, or classic chronographs with dial designs ranging from minimalist to playful.

Technic follows the trends with wide dial openings and remarkable detailed dials as well as straps of ruff calf leather.

Sport impresses with sporty chronographs of a stately nature, colorful details and rubber straps. A further highlight is the cool chunky LCD model with pushers on both sides of the edgy case.

Esprit timewear: Houston
Houston is a hero model without which the Esprit timewear collection would not be complete. It will enter the coming season with new editions and continue its stunning success story.

Houston models from Esprit timewear are segmented into the Essential and Innovation lines.

Essential offers a wide variety of different designs with colorful baguette stones and faces, elegant double lines with steel stitching. The famous, original LA-Houston will be available in several different styles and provide new impetus to this popular design. Even the small Houston Pico brings a new family and convinces with a series of timepieces settled with white and purple baguette stones on the Houston line.

Innovation delights with new shapes in an unmistakably distinguished design making a very attractive enhancements to the Houston line.

Esprit timewear: The Highlights

Ladies – Essential Classic

Classic values remain timeless, as demonstrated by the "Vitaly" and "Identity" models, each with delightfully detailed executions. The "Vitaly" fascinates with a separate part on the dial for the small second hand. The fine structure on the face shines like rays of the sun, adding to "Vitaly´s" timeless elegance. The rectangular case set with square zirconia achieves a spectacular sophistication. Those looking for an even more classic style go for variations without zirconia but ruffled profile on the case top. And one is indeed spoilt for choice: There are 11 different variations on the theme: A silver, rose gold, gold or two-colored plated metal band, or a choice of black, white or brown crocodile leather.

The "Identity" is a little bit smaller but just as impressive. The extended case sides skillfully continue the case's rectangular form and distinctively provide this watch more volume. The ingenious dial design with its classic index and six square zirconia convinces with purity.. Their vertical positioning accentuates the case's classical shape, a design which smartly blends into the zigzag framed wrist band. "Identity" is also available in 11 color variations. As an alternative one can also choose the "Identity" without zirconia and with a calf leather strap.

Ladies – Glamour / Essential

Glamorous or classic, open links are clearly "en vogue". While the "Overture" line has glamorous accents, with its organic design and delicate zirconia on the fine open links of the metal bracelet, the models of the "Blossom" family fascinate with flower-like notches on the band, even without zirconia. The two have in common a slender, feminine design which makes it a piece of jewelry for the wrist, as well as the variety of color executions to match every taste. The "Overture" models are available in silver, rose gold, and gold, either with or without settled stones. "Blossom" comes without stones and is additionally available in mysterious black, as well as with completely round-notched links and a rim of zirconia on the case.

Ladies – Glamour

Let's rock – with glamour and size. These are the domains of "Glam Rock": A voluminous multifunctional watch with a high case and wide bezel that is extravagantly settled with a row of maxi-zirconia. They surround the small dial, thus bringing visual excitement to the timekeeper. "Glam Rock" lives up to its name with an excessive look in each of its variations. This watch is available in gold and silver, with a white, black or mother of pearl dial and two crocodile leather straps in rocking black or lovely white.

Ladies Lifestyle Motif – Glamour

"Dolce vita" promises 100-percent Glamour. This is a multifunctional timepiece for all women who enjoy displaying their lavish lifestyles. Due to its size, a bezel completely set with square zirconia and the prominent circular structure on the dial this watch speaks a clear language of luxus. It's a design that conveys a self-confident demeanor for every occasion and accents it with glamour. Two summery colorful models with pink and turquoise silicone straps make lust for summer: A set of colored stones on the bezel mark an inclining index, silicone straps provide the models a youthful freshness – ideal for sand, summer and sun.

"Dolce vita" comes in further summery color-variations with a black or white dial, silver, gold or black case paired with metal band or crocodile leather.

Ladies – Innovation

Crystal-clear times are ahead with "Rhinestone" – a watch whose crystal and mid-links of wrist band are elegantly settled with square diamond-cut crystals. One of the models even has crystals settled in all of the mid-links creating the highest form of elegance. The strongly curved case enhances the fit onto the wrist, bringing highest comfort for the wearer. A additional special attribute is that "Rhinestone" matches perfectly with the Esprit sunglasses and the corresponding Esprit jewelry line of the same name.

"Rhinestone" is available in silver, rose gold and yellow gold with black or silver dial.

Ladies – Innovation

A piece of jewelry with flexible watch head for all young ladies and the young-at-heart women: Esprit timewear offers a re-introduction of the Charms watch with "My Charms" – a combination of bracelet, charms and watch, where the removable watch head can be placed wherever the proud wearer desires.. With its arching links the bracelet fits harmoniously into the design of the Esprit jewel collection and offers the perfect possibility to combine and expand the own charms collection at any time.

"My Charms" comes in a set with two steel charms in different designs, is available with a black, white and pink colored dial and furthermore with a calf leather band and fixed case in black or white.

Gents – Essential – Retro Square Case

For all fans of a classic retro look, the multifunctional chronometer "Magnitude" effortlessly combines both. The sleek TV-shaped case with round opening presents timeless elegance, while the dial perfects the retro look with minimalist modern design and a fine, straight-lined index. Along with 30-minute and 24-hour indicators, another function is the weekday indicator. The curved crystal glass creates a magnifying effect thus enhances readability of the time. Thanks to the wide choice of color combinations this watch stands up to its competitors. "Magnitude" is available with a silver or rose gold case, combined with a silver metal bracelet, or with a plain calf leather strap in black or brown – for the perfect retro look.

Gents – Essentials – Lifestyle motif

Nothing for soft hearted: "Momentum" is a chronograph reminiscent of the great classics. Not only its imposing diameter of 48 mm but also the voluminous height of its case demands a strong men's arm. Details like the profile on bezel and crown, the deep falling dial ring and a three-dimensional face design create the massive appearance of "Momentum". The color spectrum of dials runs from white to black and anthracite to blue and convinces with rich contrasts. The hands are filled with luminous material making reading the time easy even at night. The case comes in silver, black or rose gold. The croco leather straps are harmoniously integrated into the watch and fit perfectly on the wrist. Due to those details this extravagant watch is getting more and more excellent in every color combination.

Gents – Technic / Essential – Silver face, brown leather strap

For big boys and real men: The chronograph "Grand Legend" from the "Technic" segment and "Noble" of the Essential line. The technology of both is build on a solid base: A big round case in timeless design, as well as a large, wide opened dial with sophisticated chronometers and fine details. "Grand Legend" is available in color combinations that leave nothing to be desired – cases in silver and rose gold, with a black, silver or blue face. The variety of the successor to the best-selling "Equalizer" is completed by fine-linked metal bands in silver and black, as well as ruff calf leather straps in black and brown.

"Noble" as well is a classic round chronograph with a generous, wide-opened dial. Its details include playful Arabic figures and the red second hand on a white or black dial. The comparatively big case shines in silver or rose gold with a wristband in metal or crocodile leather in black or brown.

Gents – Sport / Sport Digital

A sporty couple: The "Grand Victory" chronograph and the futuristic digital model "Data". "Grand Victory" is an extention of the "3-Hand-Date Victory" family of the 2009 Fall / Winter collection. With a large case, shiny bezel, a wide-open and fine profiled face, this watch is always on the road to victory. The dial fascinates with its three-dimensional pattern which is continued on the rubber strap. The "Grand Victory" looks especially masculine whether in all silver or in all black with red and yellow details on the crown and eyes. Alternatively this model is also available in two-toned silver/black plating and black rubber band.. Leather band versions with a black or white dial and a multi-linked metal band expand the variety of choices for the right watch.

Also "Data" makes no compromises – this sporty LCD watch is truly a designer piece. A satin case with clear lines and edgy corners, a square digital contrasted dial with mirrored background and black digits, as well as four pushers on each side make for the strong and characteristic appearance of "Data". The watch is available in both all black and all silver fine-linked metal band with a perfect transition into the case or can be chosen with black calf leather bearing an interesting structured surface.

Houston – Pico

Successful and adored: "Starline Pico Houston" is the newest star in this well-known Houston design. The famous asymmetric combination of silver metal and fine settled baguette stones known from the successful fall/ winter 2009 family "Starline Houston" have been newly interpreted – slightly smaller and with a new spectrum of colors ranging from white to violet and pink to light blue – with silver, black or a matching colored dial. The Houston line once again proves the quality of its design, because good design is simply timeless and yet always open for new developments.

Houston – Glamour

Hearts to be given away – with the "Glam Heart Houston", the newest edition of the best-selling "Heart Houston". And, it's not just for Valentine's Day. The new design of the "Glam Heart Houston" stands out with zirconia seting in shapes of lovely little hearts. As it appears randomly placed all around the watch those hearts are even overlapping dial and case. With such gleaming highlights and its color variations, this newest model in the Houston line will take hearts of all ages by storm. Whether as a Valentine's Day gift, for a birthday or anniversary – with the "Glam Heart Houston" one can show its love to somebody all year round.

The "Glam Heart Houston" comes in six color variations and in plated black, gold, rose gold, as well as with a mother-of-pearl or gold-mirrored dial. The silver version comes with white stones and black, pink or silver dial.

Houston – Sew Houston

"Sew Houston" – A bestseller with a new, very special note: Two thin lines of metal stitching lead asymmetrical around the case and band – a characteristic common to Houston watches. These stitching set small but fine accents on the watch's overall appearance, with its visibility depending on which color variation one chooses. This timekeeper is already a full success in its design, refined engineering and detailed workmanship, and is destined to be another sales hit for the Houston line. The new Houston jewel line also offers two rings and a necklace matching the watch.

Ladies – Organic Glam Houston

Harmony in perfection – that's the "Organic Glam Houston". Its organic design with rounded edges of dial, case and links of the bracelet show its origin: It is an extension of the "Organic Houston" line from the 2009 Fall / Winter season – this season with subtle zirconia settled on one or both Houston lines. Available with a black, silver or mother-of-pearl colored face, the "Organic Glam Houston" always knows how to set itself into scene masterfully and elegantly.