Authentic Brands Group (ABG), a global brand development, marketing and entertainment company, and Planet Sports Inc., the leading sports and lifestyle retailer in the Philippines, announced a strategic partnership granting Planet Sports Inc. exclusive rights to distribute and sell Airwalk in the Philippines.
The agreement allows sales of footwear, apparel, and accessories across a variety of silhouettes including tees, sweatshirts, shorts, jackets, sneakers, slides, skate shoes, and much more. Filipino shoppers can expect to see the brand available at retail in Fall 2020.
“We are very pleased to introduce Airwalk to the Philippines, a country of 108 million people with an average age of 25 years old. A country with a very young population, and a rapidly growing skate culture, it is a perfect fit for the Filipinos and we are really excited to be an integral part of it,” says Anton S. Gonzalez, President of Planet Sports Inc.
Airwalk celebrates over 30 years of heritage in skate culture around the world and continues to drive passion, progression, and innovation as it expands throughout South East Asia. Planet Sports Inc’s retail and distribution expertise in the market will continue to build the brand’s influence in skate culture as it expands to drive innovative design globally.
“We are excited to introduce Airwalk to the Philippines and are pleased to partner with Planet Sports Inc.,” said Jarod Weber, Group President of Lifestyle at ABG. “With Planet Sports Inc’s market expertise and elevated stature, we have no doubt Airwalk will be well-received in the skate community of the region.”