From the printing press canteen started by Salesian Italian missionary Fr. Gianluigi Colombo, Amici di Don Bosco Incorporated was established in 2001. The Italian canteen, which was first known for its home-made Italian gelato, became a popular choice of the general Makati public for value-for-money food. In 2003, pastas and wood fire oven-cooked pizzas were added to its roster of authentic Italian offerings.
The volume of its patrons magnified in a matter of months and Amici di Don Bosco earned the fame it now enjoys even outside the Makati public. Nonetheless, with this success comes the need for a more dynamic management system. Realizing that the restaurant business was not its core competence, the Salesians agreed to a complete buy-out of Amici di Don Bosco by Mr. Danny Moran and Mr. Iboy Pinga.
In November 2007, the entity was relaunched as simply “Amici” under Amici Foodservice Ventures Incorporated. At present, it is still known for the Salesian legacy of authentic Italian menu at very affordable prices and now has three branches in Don Bosco, Makati, Tomas Morato and SM Megamall. Its Greenhills branch will open middle of 2009.