Pokemon GO recently announced an exciting collaboration with the French luxury brand Longchamp!
In Pokemon GO’s official release published in the website, the Longchamp x Pokémon collaboration kickstarts Paris Fashion Week, and there will also be in-game experiences for the players to enjoy. From pocket monsters wearing fashionable threads to snagging free Longchamp avatar items in Pokémon GO when you visit in store, there are many ways for gamers to catch ’em all.
This isn’t the first time fashion is crossing over to video games — brands like Marc Jacobs, Valentino, and Maison Margiela have collaborated with Animal Crossing, keeping fashionable gamers hooked with an enhanced gaming experience.
In the official press release Maison Longchamp’s Artistic Director shares how real and virtual worlds are blending perfectly in this new collaboration. “Our Le Pliage bag has become a platform where all the different aspects of Longchamp can be expressed and can also take us to unknown places. We hadn’t explored entertainment and gaming before,” Sophie Delafontaine shares. “It’s a very inspiring world, particularly with Pokémon and its iconic mascot, Pikachu.”
The fashionable online event of Pokemon GO and Longchamp collaboration happens on October 2, 2020, at 8:00am October 8, 2020, at 10:00pm PDT. The Longchamp x Pokemon collection will available in October 13 at Longchamp stores worldwide (Rustan’s outlets in the Philippines) and online.