Lazada Partners with Five Renowned Milk Companies to Launch the LazMall Milk Guarantee Program

Today, Lazada launched the LazMall Milk Guarantee program, providing moms with the convenience and full confidence to purchase milk formula online. The program is a partnership with renowned milk companies namely Nestle, Wyeth, Reckitt Benckiser Abbott, and Nutricia, to assure consumers that only high-quality, authentic and fresh milk are available on Lazada’s LazMall platform.

Found deep within the organized depths of Lazada’s largest and fully automated warehouse located in Cabuyao, Laguna, are millions of products waiting to be picked off the shelf and delivered with joy to consumers all over the country.

In conceptualizing the program, rigorous market research was done to better understand key concerns related to milk formula purchasing for mothers. The findings include milk product authenticity and expiry dates, reliability of sellers of such products and long delivery lead times.

Through close consultation with milk company partners, Lazada developed a robust set of guidelines and protocols that led to the advent of LazMall’s Milk Guarantee Program. This program guarantees the highest standards are applied for milk handling, storage and delivery of milk products.

LazMall’s Milk Guarantee Program panelists engaged in lively discussion about how important giving and sharing trust to online consumers are by guaranteeing fresh and authentic milk for all mothers. L-R: Wyeth Philippines eBusiness and Communications Director, Michelle Acuna; Lazada
Philippines Chief Business Officer, Emma Chavarot; Nestle Philippines Country Business Manager
or BEO for Nestle Infant Nutrition, Arlene Tan-Bantoto; Reckitt Benckiser Philippines Marketing
Director, Matthieu Muniz.

Emma Chavarot, Chief Business Officer of Lazada Philippines, said, “Lazada is the first and only e-commerce platform in the country to offer 100 percent guaranteed fresh and authentic milk products for online purchase. Together with our esteemed milk company partners, we are pleased to launch the LazMall Milk Guarantee Program, a product of our close collaboration and our commitment to safeguard and maintain high-quality standards. With busy mom lifestyles, we hope to provide more convenience and ease of mind when taking care of important things like buying fresh and authentic milk for their children.” 

A few faces of the trusted brand partners of Lazada’s LazMall Milk Guarantee Program warmly smile and stand proud for the mission of providing moms with the convenience and full confidence to purchase fresh and authentic milk formula online. L-R: Lazada Philippines Country Marketing Officer, Neil Trinidad; Wyeth Philippines eBusiness and Communications Director, Michelle Acuna; Lazada Philippines Chief Business Officer, Emma Chavarot; Nestle Philippines Country Business Manager or BEO for Nestle Infant Nutrition, Arlene Tan-Bantoto; Reckitt Benckiser Philippines Marketing Director, Matthieu Muniz.


 

What Lazada’s Milk Guarantee Promises Moms

Authenticity 

Only infant milk formula, growing up milk and maternal milk from official brands and official distributors in the Philippines are sold on Lazada’s LazMall platform. All milk products are 100 percent authentic and are sourced directly from the milk brands.

Freshness

The program guarantees that all milk formula products for outbound are at least 6 (six) months from their expiry dates.

Quality

Lazada warehouse employees are professionally trained to handle and fulfil orders in accordance with the quality and best practices upheld by the Milk Industry. These milk products are securely stored in Lazada’s warehouse to ensure that product quality is maintained at its best.

Worry and Hassle-Free Online Shopping Experience 

With Lazada’s logistics capabilities, all milk products ordered under the Milk Guarantee Program will be delivered straight to the customer’s doorstep within the next day.

Customers are provided with multiple payment options and are updated through SMS and email regarding the status of their orders. 

Seal of Milk Guarantee

All milk products covered by the LazMall Milk Guarantee Program will have the green seal of authenticity and freshness as seen below. Now, mothers will never have to worry when purchasing their trusted milk products online. 

A mix of trusted brand partners and local media eagerly venture through Lazada’s largest and fully
automated warehouse in Cabuyao, Laguna learning about the launch of the Lazada Milk Guarantee program and the platform’s newest features that consumers will get to experience and enjoy.

“When it comes to choosing the right products for one’s child, nothing is left to chance. We identified the challenges faced by mothers through on-the-ground feedback, hence with the LazMall Milk Guarantee program, we truly hope to improve and increase options available on Lazada for mother and baby-related needs,” added Ms Chavarot.

To learn more about the program, and to shop your favourite milk products under the Milk Guarantee Program, visit http://bit.ly/LazMallMilkGuarantee.

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