About the Event
The Ethnographies of Philippine Auditory Popular Cultures (EPAPC), spearheaded by Lara Mendoza of the Ateneo de Manila University, in cooperation with the Department of Development Studies of the said institution, is pleased to announce the preview of Krina Cayabyab’s first documentary film “SA MADALING SALITA, OPM: Ang Himig Pilipino sa Dekadang Sitenta” on Friday, 29 March 2019, 5PM, at Leong Hall Auditorium, Ateneo de Manila University.
Researched and Directed by Krina Cayabyab, Assistant Professor of the University of the Philippines College of Music, the documentary is made possible with funding from the NCCA and CHED SALIKHA grant. Toothless Productions assisted Cayabyab’s project which is based on her Master of Music in Musicology thesis on Session Musicians during the Golden Age of OPM (Original Pilipino Music).
Sa Madaling Salita is about the production of studio-recorded music in the Philippines during the 1970s. It takes a look into the relationship between the music industry and the various media organizations and institutional networks, with emphasis on the multiple viewpoints from below such as those by music makers themselves: singers, songwriters, arrangers, session musicians, radio DJs, industry managers, and fans.
With a running time of approximately 70 minutes in English and Filipino, the documentary film showing is open and free to the public. Mike Hanopol, one of the major shapers of OPM during the golden age of OPM, will answer questions from the audience after the show.