Located in Quezon City’s food capital Tomas Morato, El Buono’s flagship branch features the same delectable menu of supersize fare including its renowned 65-inch pizza, 2-foot burger, giant flower vase iced tea and fruit parfait pitcher. The Ribbon Cutting Ceremony, headed by former actor and Quezon City Councilor Alfred Vargas, will commence at 4 PM.
Founded in 2008 by culinary enthusiasts Laura Murayama, Timothy Sarvida and Sam Faj Calaca, El Buono started out as a humble pizza store in Mandaluyong City. Its unique concept of supersizing classic culinary favorites like pizza, burger, iced tea and ice cream afforded the store a welcome expansion in 2009, paving the way for four more branches in Metro Manila and Greater Manila areas: Makati Cinema Square; BF Homes Paranaque; Dasmarinas, Cavite; and Morayta, Manila. In 2011, El Buono decided to cease operations of its other branches to give room for the brand’s flagship branch in Tomas Morato. The flagship store held its soft opening in March of this year.
Owing to El Buono’s loyal clientele comprising television crews and local celebrities, the owners chose to open their flagship branch in the Tomas Morato area in consideration of the store’s proximity to local TV networks. “Our 36-inch pizza is an all-time favorite of several television crews, celebrities and staff of local government offices in the vicinity,” said El Buono owner and chef Timothy Sarvida. “By moving to Tomas Morato, we hope to be more accessible to our regular customers and at the same time serve them better,” he added.
In 2009, El Buono was awarded the title Asia’s Biggest Pizza by GMA-7’s “Pinoy Records”. It also garnered buzz in several local television shows and publications for its exceptional, world-class menu. El Buono’s affordable, appetizing and hefty entrees often cater to large groups of students, young professionals, call center employees, and office buddies who swing by the store for a quick bite or a friendly nightcap. The “Beer Ocho” promo – draft beer for P8 a cup, with an initial gate fee of P130 – is currently a darling among the night crowd. Other promos include family-friendly deals such as the “Pizza and Pasta All You Can” and the “Chicken and Rice All You Can” for P285 each. Both promos come with unlimited flower vase iced tea.
Sink your teeth into this one-of-a-kind gastronomic experience. Performers include Manny Pacquiao Band’s lead female vocalist and Britain’s Got Talent semi-finalist Madonna Decena, and Pop Siren Chloe with her acoustic band VOZ.
Open daily for 24-hours, El Buono Pizza is located at # 61 Scout Rallos Street cor. Tomas Morato Street, Quezon City. For inquiries, reservations or delivery, call (02) 409-4588, (02) 791-8647 or (0917) 367-3318.